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AI data vendor

SuperAnnotate: what they buy and what they pay

SuperAnnotate is profiled here as an AI data vendor[1]. Data types cited in this profile include: Slack/Teams, Email[1].

Last verified November 3, 2026

Quick facts

TypeAI data vendor[1]
StatusActive[1]
Websitehttps://www.superannotate.com[2]
HQSilicon Valley (headquarters moved there in January 2019)[2]
Founded2018[2]
OwnershipBacked by NVIDIA, Dell Technologies Capital, Databricks Ventures, Cox Enterprises and Lionel Messi's Play Time VC[2]Series B totals $50M[2]
ProgramData Partnerships[1]https://www.superannotate.com/data-partnerships[1]
Price$100K – $1M+ (indicative valuation range)[1]
Pricing basisPriced on rarity, depth and exclusivity[1]Determined by volume, rarity and exclusivity; written valuation after scoping call[1]
Payment timingOn delivery, and on each relicense[1]
How to startTalk to the team: a short call and a written valuation[1]

What they buy

Data typesSlack/Teams, Email[1]Docs/wiki[1]Support tickets, Approvals/audit trails[1]Domain records (inspection reports, equipment logs, specs, claims files, pricing/catalog histories)[1]Video (screen recordings of multi-step tasks)[1]Docs/wiki, Support tickets, Approvals, Transcripts, Archives, Recorded tasks[1]
ExcludedNot published
Intended useNot published

Who qualifies

Minimum headcountAny size[1]
Minimum historyNeeds records built up over time[1]
GeographyAnywhere[1]
Company stageNot published

Price and payment

Price$100K – $1M+ (indicative valuation range)[1]
Pricing basisPriced on rarity, depth and exclusivity[1]Determined by volume, rarity and exclusivity; written valuation after scoping call[1]
Payment timingOn delivery, and on each relicense[1]
Seller feesNot published
Platform's cutNot published
Referral bountyNot published

Deal terms

Deal structureLicensing of rights for a set period, not a sale; payment based on what the data is worth to buyers[1]
ExclusivityExclusivity is a pricing factor (terms not published)[1]
TermA set licensing period (length not published)[1]
Field of useNot published
Onward transferSuperAnnotate licenses (and relicenses) the prepared data to buyers the seller approves[1]Seller approves each buyer and can block competitors permanently[1]
Seller keeps ownershipSeller licenses rights for a set period and does not sell the data[1]

Privacy and data handling

De-identificationSuperAnnotate removes identifying detail to the standard the seller sets[1]
Raw data deletionRetained for an agreed period, then deleted[1]Deletion honored on request[1]
CertificationsSOC 2 Type II, ISO 27001[1]
Personal data handlingSeller defines scope; identifying detail removed; isolated processing; access logged[1]Isolated pipelines; data never pooled with another engagement[1]Lists GDPR and CCPA compliance alongside its certifications[1]

Process

Steps
  1. Scoping call
  2. Assessment: sample review for volume, quality and uniqueness, then valuation
  3. Agreement: scope, terms and approvals in writing
  4. Preparation and licensing to approved buyers[1]
TimelineNot published
Sample before offerYes; a sample is reviewed before the valuation[1]
How to startTalk to the team: a short call and a written valuation[1]

Who they sell to

Sells toFrontier AI labs and enterprise AI teams (unnamed; seller approves each)[1]

Watch for

None found in public reporting as of November 3, 2026.

Sources

  1. Data Partnerships | SuperAnnotate, superannotate.com. Accessed October 30 and November 3, 2026. (company's own site)
  2. About | SuperAnnotate, superannotate.com. Accessed October 30 and November 3, 2026. (company's own site)

Last verified November 3, 2026