--- title: "SuperAnnotate: what they buy and what they pay" url: https://www.brightinfo.com/buyers/superannotate/ site: https://www.brightinfo.com/ description: "What SuperAnnotate buys, what it pays and its deal terms, from public sources with a link for every fact. Last verified November 3, 2026." last_updated: 2026-11-03 --- # SuperAnnotate: what they buy and what they pay Buyers › AI data vendors › SuperAnnotate SuperAnnotate is profiled here as an AI data vendor [1]. Data types cited in this profile include: Slack/Teams, Email [1]. Last verified November 3, 2026 ## Quick facts | Fact | Value | |---|---| | Type | AI data vendor [1] | | Status | Active [1] | | Website | https://www.superannotate.com [2] | | HQ | Silicon Valley (headquarters moved there in January 2019) [2] | | Founded | 2018 [2] | | Ownership | Backed by NVIDIA, Dell Technologies Capital, Databricks Ventures, Cox Enterprises and Lionel Messi's Play Time VC [2] · Series B totals $50M [2] | | Program | Data Partnerships [1] · https://www.superannotate.com/data-partnerships [1] | | Price | $100K – $1M+ (indicative valuation range) [1] | | Pricing basis | Priced on rarity, depth and exclusivity [1] · Determined by volume, rarity and exclusivity; written valuation after scoping call [1] | | Payment timing | On delivery, and on each relicense [1] | | How to start | Talk to the team: a short call and a written valuation [1] | ## What they buy - **Data types:** Slack/Teams, Email [1] · Docs/wiki [1] · Support tickets, Approvals/audit trails [1] · Domain records (inspection reports, equipment logs, specs, claims files, pricing/catalog histories) [1] · Video (screen recordings of multi-step tasks) [1] · Docs/wiki, Support tickets, Approvals, Transcripts, Archives, Recorded tasks [1] - **Excluded:** Not published - **Intended use:** Not published ## Who qualifies - **Minimum headcount:** Any size [1] - **Minimum history:** Needs records built up over time [1] - **Geography:** Anywhere [1] - **Company stage:** Not published ## Price and payment - **Price:** $100K – $1M+ (indicative valuation range) [1] - **Pricing basis:** Priced on rarity, depth and exclusivity [1] · Determined by volume, rarity and exclusivity; written valuation after scoping call [1] - **Payment timing:** On delivery, and on each relicense [1] - **Seller fees:** Not published - **Platform's cut:** Not published - **Referral bounty:** Not published ## Deal terms - **Deal structure:** Licensing of rights for a set period, not a sale; payment based on what the data is worth to buyers [1] - **Exclusivity:** Exclusivity is a pricing factor (terms not published) [1] - **Term:** A set licensing period (length not published) [1] - **Field of use:** Not published - **Onward transfer:** SuperAnnotate licenses (and relicenses) the prepared data to buyers the seller approves [1] · Seller approves each buyer and can block competitors permanently [1] - **Seller keeps ownership:** Seller licenses rights for a set period and does not sell the data [1] ## Privacy and data handling - **De-identification:** SuperAnnotate removes identifying detail to the standard the seller sets [1] - **Raw data deletion:** Retained for an agreed period, then deleted [1] · Deletion honored on request [1] - **Certifications:** SOC 2 Type II, ISO 27001 [1] - **Personal data handling:** Seller defines scope; identifying detail removed; isolated processing; access logged [1] · Isolated pipelines; data never pooled with another engagement [1] · Lists GDPR and CCPA compliance alongside its certifications [1] ## Process - **Steps:** (1) Scoping call (2) Assessment: sample review for volume, quality and uniqueness, then valuation (3) Agreement: scope, terms and approvals in writing (4) Preparation and licensing to approved buyers [1] - **Timeline:** Not published - **Sample before offer:** Yes; a sample is reviewed before the valuation [1] - **How to start:** Talk to the team: a short call and a written valuation [1] ## Who they sell to - **Sells to:** Frontier AI labs and enterprise AI teams (unnamed; seller approves each) [1] ## Watch for None found in public reporting as of November 3, 2026. ## Sources 1. Data Partnerships | SuperAnnotate, superannotate.com. Accessed October 30 and November 3, 2026. (company's own site) https://www.superannotate.com/data-partnerships 2. About | SuperAnnotate, superannotate.com. Accessed October 30 and November 3, 2026. (company's own site) https://www.superannotate.com/company Last verified November 3, 2026 **Disclosure.** Bright Info is a sell-side broker. We may invite SuperAnnotate to bid for a client's data. This profile is compiled from public sources; it is not endorsed by or affiliated with SuperAnnotate. Corrections: hello@brightinfo.com. ## Related - All AI data vendors: https://www.brightinfo.com/buyers/ai-data-vendors/ - Surge AI: https://www.brightinfo.com/buyers/surge-ai/ - Telegraph Lab: https://www.brightinfo.com/buyers/telegraph-lab/ - The General Data Company: https://www.brightinfo.com/buyers/the-general-data-company/ - All buyer profiles: https://www.brightinfo.com/buyers/ --- © 2026 Bright Info · https://www.brightinfo.com